
PR in the Age of AI: Why Reputation Now Lives Inside Language Models
For decades, success in Public Relations was measured by impact in traditional media—print, radio, and television. Then came Google, and we learned that
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For decades, success in Public Relations was measured by impact in traditional media—print, radio, and television. Then came Google, and we learned that

In the dynamic world of communication, a silent but profound transformation is redefining the role of agencies. What was once a function focused on media relations is now expanding to become a